WHEN ONE PERSON is said to be more magnetic than another and thereby secures some influence or power over the other person, there must be some means of communication between the two in order thatthe stronger personality may be conveyed and express itself. This fact makes it necessary for us to consider how many such means of communication exist, and what they are. We know that all methods of conveying such influence are of wave character; but the results and not the processes are of the most importance; and these will claim our attention. The recognized means of communication between human beings are as follows: 1. The Eye. 2. The Voice, 3. The Face. 4. The Touch. 5. The Presence. 6. The Thought. 7. The Feelings.

The first of these has been very elaborately discussed in an important Department of this book. Later on, in Lesson Forty, the tense action of the voice was taught. At this place we will take up the other powers of the voice, and unfold another important method of development founded on the practical usefulness of this means of communication between human beings

Of course something cannot be evolved from nothing. For every value in life there must be somewhere an equivalent Voices are trained for singing, and it is a matter of common knowledge that they may be vastly improved for speaking and especially for conversational uses. In addition to these attainments, there can readily be built a number of leading qualities, which we call magnetic for the reasons to be stated andexplained.

THE MAGNETIC VOICE

Must Please * * Attract * * Win * * Hold

"To Please."—Not one voice in a thousand is pleasing. It may even be said that not one in ten thousand is capable of giving genuine pleasure to those who hear it. The first great step is to find out why the voice is not pleasing, and then ascertain the way by which it can be made a source of pleasure to others.

"To Attract."—Having accomplished the first great step in this work, the power of a pleasing voice to attract others should next be acquired. As this has been done many times in the past by the method taught in this book, it is certain that it can be done again in every case where the student is determined to achieve so great an end.

"To Win."—It is our creed that there is nothing worth while in this life unless it can win. We all wish to win the respect of others; but that is not enough. Our character and personality should be lovable; our social relations sincere and estimable our business dealings of the highest standard; and our habits cleanly and pure. But, added to these traits, there should be constant activity of the most useful kind and a steady mental improvement. These bring social and financial success in many lives; yet they may fall far short of winning true success if the voice be repellant, as it is in most men and women. There are many instances where a magnetic voice has won the greatest degree of success in life, in spite of almost everything else being absent that should make a person attractive; because the voice is the one greatest agent of communication. But let a magnetic voice be coupled with all the other splendid traits, and success is more than doubly assured.

It is grand to win friends. It is grand to win social distinct ion. But the burdens of life are many and are heavy, and it is necessary to win the means of support, and the bank account that shall stand between old age and want when the days of activity.are over. If, therefore, the magnetic voice can be turned to substantial earnings, it is one of its legitimate goals. This course of lessons shows the many and wonderfully varied ways in which such earnings are made possible.

1. A clergyman can increase his salary and accomplish vastly greater results in his profession.

2. A lawyer can increase his income in his office practice, and in his work before judge and jury.

3. A physician can increase his earnings and his influence over his patients for their good.

4. All professional men of every grade and rank can attract greater patronage and win larger earnings.

5. All business men can double in a short time their effectiveness

6. All clerks who sell goods, and all employes who deal with others, can rise in value to their employers and secure better compensation.

7. Friends and social advantages are more readily won by a magnetic voice than by any other power.

8. School teachers can add to their value by their better control over their pupils, and by their increased skill in teaching.

"To Hold."—There are persons who possess what seem like pleasing voices, who cannot hold their power over others. There is something in the voice that tires after a certain time. The ability to please, to attract and to win, should be supplemented byan enduring magnetic quality that never is lessened. This comes best from training.

A few advance thoughts will be in place here:

1. Mere sound is never pleasing. Most voires are far from pleasant. They serve for a while as a means of communication in business or social use, then the hearer is glad when they cease.

2. Some voices are considered pretty and even beautiful that soon tire the listener. Ninety-nine persons in every hundred use the same part of the vocal scale when they converse. Now suppose you have a friend whose voice is actually rich, and she sings always on one note; or suppose you have a musical instrument with the most beautiful tone ever produced, and it is played on one note all the time; can your brain long endure that sameness?

3. A voice must not only be pleasing, but there must be brought into it a subtle quality known as magnetism, in and of itself. That which is magnetic is more than pleasing; it must attract, win and hold. We heard a lawyer address a juran hour, and everybody was exhausted; as he had tired them out, and had weakened their vitality by the strain necessary

to follow him and understand what he had in mind. On the other hand, we listened to another lawyer who was defending a hopeless case of great moment, and he talked all day and all night. There was never a moment when any listener was tired of his voice. He knew when he had won his jury, and not till then did he cease talking.

4. Above all, there must be naturalness in the voice. A musical instrument is not natural, although it may have fine tones. The kind of magnetism that will serve on the stage, will not do in oratory, nor will either kind do in business or social usage. The thoroughly flexible voice responds readily ot itself to all the operations of the mind and heart, and thus it become natural. Flexibility, therefore, must be acquired to a very high degree of efficiency; and the time spent in such acquisition will be more than amply rewarded.

5. In securing perfect flexibility of voice, this faculty comes incidentally, in its natural gift of reproducing any sound that can be made in nature; not always with the force of the latter but in all other respects in the exact likeness.