HUMANITY IS GIVEN FOUR APPETITES; and in this regard differs from all the rest of the animal kingdom, in that they possess only one appetite, which is that of the stomach. An appetite is an in-born craving, not a mere function. It is so strongly implanted in life that it sways all other considerations in conduct and manner of living. More than one-half of the population of the globe are crafty; by which is meant that they know how to take advantage of the human appetites in order to win their ends.

This craftiness, when it preys upon human appetites and thereby lures men and women into the webbed traps that are thus set for them, takes the place of that noble power known as personal magnetism, and in combat between the two forces, often wins. We must clear the deck of these enemies before we proceed further, for they are only "substitutes" of genuine magnetism.

The Four Appetites are:'

1. The Stomach-Appetite.

2. The Sexual-Appetite.

3. The Greed-Appetite.

4. The Spiritual-Appetite.

Humanity possesses all four in the form of controlling influences, while animals possess in fulness only the first; in lesser degree and only for the purposes of propagation, the second; in almost no marked degree, the third, and not at all, the fourth.

There are many millions of men and women who seek advantage over their fellow beings, and who, knowing the urgency of the impelling force of these appetites, make use of that knowledge for their own conquests, some of one kind and some of other kinds.

Here we stand face to face with the greatest enemy of personal magnetism.

Here begins the battle-royal of life.

We knew a preacher of great magnetism who was almost always able to achieve whatever success he sought, who had before him a man he was persuading to adopt a new life; but he found to his surprise that he was losing in the attempt to convince the man, and sought the reason why. A deacon whispered in his ear, "This man is hungry. His stomach has been empty for two days."—When that organ was given its necessary supply, the man was open to persuasion; but the incident shows that the stomach-appetite is the strongest of all four in human existence.

Napoleon fed his soldiers liberally before their battles, and gained by so doing. More than this, he conceived an idea that proves the power of mental magnetism, when he gave orders that all prisoners taken from his enemy nations should be well fed at all times, the result being that they preferred to remain in France rather than to go back to the mean rations of their own countries. It is related with authority that those who did return under the plan of exchange, and who afterwards fought against Napoleon, surrendered willingly in order to again become prisoners and again be well fed.

Most animals kill for food only, rarely for any other cause unless to protect their young. But they must find enough to eat, and this is the plan of Nature in order to preserve the species. As the pangs of hunger increase, their power of attack becomes more ferocious.

The human race has always been swayed more by the call of the stomach than by any other influence. Crafty people know this fact, and take advantage of it; no matter how much they may be lacking in magnetism, or even to what extent they may be repellant in this way, they yet are shrewd enough to recognize the fact that men's minds may be reached through their stomach. Here is a substitute for magnetism that has been em-ployed countless times b order to gain some end.

Every man and woman should learn this lesson. Magnetism is an active, aggressive agency, and should never be kept on the defence. Speaking of mental magnetism as the power of ideas in controlling men and women, or bringing them into accord with the views and purposes of a stronger personality, we find evidences of this influence constantly coming to our notice, and they seem to be unlimited. One such magnetic idea we have mentioned in referring to Napoleon. Here is another that is worthy of adoption: The man or woman who, in the struggle for supremacy with others, is kept on the defensive, is always at a disadvantage. Yet the individual who is made use of through any one of the four appetites, is decidedly on the defensive. Magnetism must be made aggressive. Therefore it is important that you recognize the nature of the four appetites, and keep your mind alert, or on the lookout for them. In this connection let us see some of the methods employed to reach a person's judgment through the stomach.

All women know that the best way to get to a man's heart is through his stomach; and this is an old adage. The wife who feeds her husband to his satisfaction, is more likely to win his heart and mind in that way than by any other course, if she lacks magnetism. The woman who is seeking a husband, if she is on the way to succeed with some friend whose decision is not yet fully formed, will invite him to dinner and serve him a meal that will linger in his memory.

In society the great allurement is the many-course dinner. In all phases of social intercourse, the stomach, and the mouth that opens the way to the stomach, receive attention. If you make an afternoon call, something goes in the mouth or stomach. If you are to be honored day or evening, there must be provided things to go in the mouth or stomach. If a great personage arrives in this country, he must be given a greeting in some assemblage where he is fed. A hero from the battlefield, or from the ocean's dangers, is met by a public demonstration; and, although the hotel at which he is stopping supplies more than ample food for him, he must be fed before a great crowd.

A former Vice President of the United States, who recently died, had on his waiting list more dinners and banquets than he could find time to attend; but he did go to enough of them to ruin his stomach; and he once said in despair, "If they would only invite me to do something besides eat, I should be a well man."—These over-abundant feasts are conceived in a well meaning scheme of giving pleasure to others and thereby winning their approval. But they are often used directly to win some control over the judgment of others. Men generally are the objects of this kind of feeding. Some are swayed into making decisions through the influence of nicely prepared meals to which they are invited as guests; but men of magnetism know too well what purpose is in the minds of those who seek to win them" in this way, and do not allow a well-fed stomach to control their judgment.

In the old days, and possibly to a less extent today, voters were easily won by the contents of the beer keg, or the whiskey bottle. The candidate for office did not possess magnetism, so he employed a substitute. Millions upon millions of votes have been won by magnetic speakers in their addresses to audiences; but more millions have been won by the appeal to the stomach. Not only in politics but in every walk in life has the craving of the stomach for drink been made use of by crafty people, in order to win control over those who can be swayed in this way.

To avoid being placed on the defensive through this method, there should be a very clear understanding of the purpose in the mind of one who offers drink, no matter how good it may be in quality, for the disadvantage is of a double nature: First, it places you under some obligation to the one who gives it. Then it reduces materially the power of resistance by making your mind and judgment less clear than it should be in an important transaction.

Study the four appetites. Note them in others. Then take account of stock of them in yourself. Finally analyze the possible motives of people who seek to take advantage of you through them, and cease to remain on the defensive.

Non-magnetic people are controlled by others through the mouth and stomach; and are even more controlled and deprived of their own magnetism by the cravings of the mouth, which is the gateway to the stomach. Something is entering the mouth through the livelong day: the cigar, the pipe, the cigarette, the chewing-tobacco, the chewing-gum, candy, soda water, beer, liquor, wine, chocolates, nuts, and the three or more meals daily.

LESSON NINE - THE SEXUAL SUBSTITUTE

BY GLANCING BACK to the preceding lesson we learn that there are four appetites in humanity, any one of which, if played upon, may offset and defeat the power of personal magnetism. These appetites work in two ways. They place their owner in the control of crafty and unscrupulous persons at times; and they bring in financial gains for those who make use of them in the mastery of others. The victims suffer losses that could easily have been averted by the possession of magnetism. They bring rewards to people who know the weakness of human nature.

The advice that has been given in the preceding lesson is to be repeated here. Study the four appetites. Study their power over your mind and life. Be on the lookout for those efforts that sooner or later will be made to place you under the subjugation of one or more of them. Throw off the necessity of being on the defensive. Take the aggressive; and this can be done only through the aid of magnetism.

The first of the four appetites is that of the stomach. It would seem as if the injury done to the stomach by excessive eating or indulgence in things that hurt that organ, would end its cravings at least until it gets back its normal health. But nature punishes in a mysterious way; for a congested stomach craves stimulants, especially those of the alcoholic kind. A perfectly normal and healthy stomach will not only not crave alcoholic drinks, but will refuse to accept them. In a record of tests in which ten stomachs were found that were in absolutely perfect condition with no trace whatever of congestion, the admission of whiskey that would have been craved by the ordinary stomach, resulted in the liquor being instantly vomited up and discarded by nature. All kinds of cures have been tried to over-come the craving for liquor, and none have been very successful until the method was devised whereby all congestion was removed and then it was learned that craving for stimulants is the cryof a congested stomach. As doctors declare that a vast majority of all persons have congested stomachs, the widespread demand for stimulants is founded in some reason; but the desire for stimulants has always disappeared when all congestion has been removed.

Therefore the injury that follows misuse of a natural appetite only leads on to a greater misuse. This is true of the other appetites.

Next to that of the stomach, the most powerful appetite is that of the sex nature. While hunger leads animals to slay, and to make themselves dangerous to other life, it is rare that these lower forms of creation are driven to what is called animalcrimes by the sex impulse. Humanity alone is made slave to this appetite.

It is with men and women a very potent and very effective substitute for magnetism. By the use of personal magnetism a man can easily win the right kind of a woman for a wife; and, if our records of forty-five years are to be believed, not one couple so united will ever be separated either by divorce or unmated temperaments. We know the facts in many thousands of lives and they all concur in the same result.

Not many marriages in every thousand are made by magnetism; those that are, never fall apart. It is to be regretted therefore that the true magnet should not bring the man and woman together. The goal is worth the race.

A Judge of a high court recently said in his charge to a jury: "It is a fact that more than ninety percent of marriages are induced by the false lure of sexual appetite."—Here is a substitute for magnetism that is at work wrecking lives by the millions. Magnetism unfolds the character and even the Soul, and lays bare the truth. It brings forth all the natural good and all the acquired good in man and woman. It builds character on character, goodness on goodness, and worth on worth, and these become fixed and inherent qualities in the mind and heart. On the other hand the sexual appetite, while it draws one person to another, is fleeting on being satiated, and the glamour that it painted with its hopes and promises soon turns to sordid tinsel.

Being easily preyed upon it is taken advantage of by crafty people for their own ends; like magnetism it wins what it seeks, but its success is a rope of sand, and its victory hollow.

The horrible side of this influence is that which displays the devil-nature of humanity in its willingness to coin money by commercializing this appetite. Houses of ill fame are means of making money. White slavery is employed as a means of making money. Paramours and mistresses have lured men of wealth into their dens, because men were not able to resist the call of this appetite.

Wives who possess magnetism need never fear that their husbands will seek the society of other women. This fact has been abundantly proved and can be easily verified. We know of thousands of women who, after marriage, have acquired magnetism, and who by its quiet and undemonstrative influence, hold a firm grip over the loyal affections of their husbands, who yield this loyalty willingly and sincerely.

Thus we find that, strong as the sexual appetite is, magnetism is still stronger, far more dominant, and always master over these substitutes.

A wanton woman of average beauty is able, by her appeal to the sexual appetite of a man who lacks magnetism, to do almost anything with him if she proceeds skillfully. Great bankers have fallen into the clutches of such women, as the court records show. History is full of such examples. A young woman of more than average beauty poisoned her husband for his wealth after inducing him to make a will in her favor, was tried by a jury of men, and promptly acquitted. She repeated this crime with a second husband in another State, and was acquitted. When she tried it in a third State, although she actually killed her husband, discovery was made in time to secure overwhelming evidence of her guilt; and after conviction she confessed to the other two murders. It is a fact that a very beautiful murderess will so addle the minds of the average jurors that they are not able to convict her,

If this is true, what Is to be said of the men at large who are constantly being hunted by beautiful girls and women of whom the world is full?

If jurors are helpless with the law, the evidence, and counsel uniting to guide them aright, what chance of escape have the mere men who are allowed to roam at will amid the scenes of human activities?

Lawyers who are sworn to do justice to all people, very soon wander from the ethical path of duty if beauty draws them to itself. When their clients are in danger, it is a common practice to bring into court the beautiful wife of some defendant; and if she is not beautiful, to go into the slums and find one who will serve, as we know has been done. Jurors will not convict a man who has a beautiful wife, if there is any way to avoid conviction. The presence of such a woman in court diverts the thoughts of the jury from the case.

All this is sex appetite.

It is an undue and unholy interest in the opposite sex.

Not all the influence goes to the woman. Not all women who seek husbands do so because of their desire to be supported. Many are impelled by their own sex appetite. When this is normal, and there is genuine magnetism to accompany it, the combination is ideal.

But fewer men are willing today to undertake the hazardous and expensive experience of wedlock. They are slow to marry. They do marry in about the same number as always, but they hesitate before taking the step. To offset this indifference, women have established several forms of sex appeal; the most effective of which is the exposure of the shapes of their legs, their backs and bosoms. With her attire receding at the upper and at the lower parts, and the body that in former times was regarded as sacred, displayed in what is really a vulgar exhibition, all the power of this appeal is thrust into the gaze of hesitating man.

Girls and women with decayed tonsils, ulcerized teeth and blood that is infested with intestinal poisoning, instead of delicately touching the face as of former times, now plaster on the paint until nature resigns and the drug store parades the scene. The man who marries one of these combinations, when he awakes in the morning and beholds the facts, becomes half delirious in the belief that he is passing through some horrible nightmare.

Keepers of dance halls, of road houses, and of cabarets where indiscriminate dancing prevails, are winning money by taking advantage of the sexual appetite of humanity. All commercialized dancing is a form of assignation. All public dance halls are agencies of prostitution. True men and true women will make use of this pastime as a social function, keep it within their own set, and place the ban on lascivious contact such as universally prevails under all other conditions. Boys and girls in their teens, as well as men and women of all ages under fifty, drift to the questionable places, drawn by this same appetite.

In this account we do not intend to criticize dancing as a social function, conducted as such, nor any friendly use of this pastime among acquaintances whom one would be willing to invite into the home as guests.

The strongest magnetic force, taken collectively, is that of pure home life. Where this exists the world is safe. Where it is lacking, there the nests of criminals are to be found. The lure of the public dance is rapidly breaking up this influence. Reports gathered by police departments and by courts show that fifty percent of the girls who attend such dances become mothers, many of them of high school age, with no prospect or desire to marry the boys with whom they have associated. In one city in a space of a year, more than 1400 such girls, many of them not half through their teens, were ruined; and all of them ascribed their fall to the public dances, such as are found in road houses, halls and cabarets.

This is all in the name of the sexual appetite. The girls were excited by lascivious embraces; the boys and men were hungry for them; and the proprietors were feeding their purses by bringing these two temptations into play under the name of entertainment and amusement. Nearly all dance halls are equipped with very small upper floor rooms. In one road house that was recently raided, the police found twelve rooms which twelve couples under the age of seventeen years were occupying, having by their confession awaited their turn with many others ; and this road house claimed to bo conducting a dance hall to provide entertainment for its guests.

We have made the assertion that no married person who possesses magnetism, is ever divorced or estranged; for the reason that this power is permanent and genuine. It does not make any difference whether one or both are magnetic. If either has this quality, it is imparted to the other, for it carries its own influence to all persons with whom it comes in contact.

We strongly advise that no man or woman consider marrying unless this power has been acquired and firmly established.

If it is true, as a prominent Judge said in open court, that ninety percent of all marriages are brought about by the sex appetite, then this will account for the innumerable disasters that follow wedlock. Divorces are common. Separations are more common. Dissatisfied couples are still more common. The claim made by each new couple prior to marriage that in their case there is to be an exception and that they can never cease to love each other devotedly, has probably been made by every divorced couple before they entered wedlock. More than this they believed it, and think they are to be exceptions of the general rule.

It is claimed that love is blind.

The spell of the sexual appetite is so great as to be almost blinding. Under this spell Nature makes men and women reckless. Both sexes feel it. Many couples afterwards explain their mistaken judgment by saying that the commonplace of marriage, the disregard of careful manners and careful dress, the gross familiarity, the assumption of ownership and personal claims, as well as the quickness of temper and criticism, bring them out of the dream state, and reveal the realities in their ugly hues. But if marriage had been induced by the attraction of magnetism, as we shall show conclusively in this study, the very things that seem repelling would be regarded as quite the opposite.

That the sexual appetite is nothing but a veneer is proved by the fact that couples who love each other devotedly at one time, develop later on a brand of hatred that surpasses all the firebrands of malice that were ever hurled at human hearts. The sun sets on the newly-weds with a smile and a glow of radiance that promises a happy future. The sun rises on the same newly-weds and scorches their love into a burnt cinder. A single night may make all the difference there is in life. A month may remove all the veneer,

LESSON TEN - THE GREED SUBSTITUTE

NUMERICALLY CONSIDERED this inborn trait of human nature is fully as much in evidence as any of the other appetites. In fact a great analyst of life has made the assertion that all four appetites, stomach, sexual, greed and spiritual, are divided with an almost equal representation in each, and are all fully taken advantage of as substitutes for magnetism. The latter quality is the power to win; and this power is invoked by an appeal to the stomach in foods and drink, with marked success, but is not so readily commercialized for profit as are the remaining three appetites. Yet it is as universal as hunger, and necessarily so, for life depends on feeding.

It is doubtful if great financiers or business men can be swayed beyond their judgment in any appeal to the stomach, unless they fall before the temptation of drink. But the greatest of all American Statesmen, Daniel Webster, was easily overcome by drink. Enormous fees in his law practice, in one case reaching one hundred thousand dollars, slipped through his fingers into the hands of friends who plied him with whiskey; and just before he took his bed in his last sickness, he was described by the historian as the most magnificent wreck humanity ever produced. During his last years his whole career was compromised through the same influence. The term vampire that is now applied to women who seek out men of wealth in order to gain by an appeal to the sexual appetite what they could not win by legitimate attractions, recognizes a firmly established profession, and a numerous division of humanity. They could not thrive unless their victims lost the power of resistance.

Greed is the third appetite.

It is not found in any life below man. No animal is greedy, despite the fact that some will store away their supplies for the winter, and others will over-eat at times. But greed in the sense that it swaysthem beyond their powers of judgment in securing the existence that has been allotted them, is wholly absent.

This is not true of humanity. Some psychologists claim that greed is a mental disease; some a nervous disease; some that it is born of the fear that old age will bring poverty when the earning capacity is gone. It is the duty of this study to guide all its students into conditions of safety in all matters.

Magnetism provides in absolute certainty safety against poverty or the loss of the means whereby to live. It is an old adage, but a good one, which says that every year should find every one in better means. This is one form of mental magnetism, of which there are many waiting to help men and women in the struggle of existence. We will repeat this more prominently:

Magnetism teaches and shows the way by which every year will find every one in better means; which, being explained, sets up the law that all persons who acquire magnetism become better off financially every year of life. Before this work is ended, this fact will be proved over and over again. Then all fear will cease, such as makes people tools of scheming and crafty men who, like harpies, seek to rob them of their savings.

Every one of the four appetites is a substitute for magnetism.

Every one of them accomplishes exactly the ends that magnetism might accomplish, with the difference that the former bring disaster, loss and suffering, while the latter bring permanent success. The things that are sought by an appeal to the love of food and drink, may be better attained by magnetism, The legitimate ends of sex appeal, such as honorable marriage, or appreciation of the attractions of the opposite sexor the many other goals to which this appetite drives people, may be attained by magnetism.

That, men and women arc greedy is too widely known to be discussed; but the knowledge is capitalized to an alarming ex-

tent at all times and under all circumstances. The victims of this crafty profession, if fully alert after one experience, learn to suspect everybody and every motive; and seldom fall again into the clutches of the birds of prey. Ordinarily however when a man is once cheated, he gets into another kind of trap that is differently baited. It is the bait that lures him. His suspicions are directed only against the former kind of bait. The following example is a key to some of the methods employed to appeal to the greed of humanity.

A man had been led to invest largely in a coal corporation, and was told of the earnings of other similar companies that had in fact made their owners very rich. Having the proof of the latter claim, he believed that this new coal company would be successful; so he invested, and eventually found that his shares were worthless. The first bait was the lure of gain, or his greed for large profits. He was told that if nothing was ventured nothing would ever be gained. This mental proposition is not generally true. Mental magnetism tells us that if nothing is ventured nothing will be lost. It would have been true in his case at least; for he parted with more than half his fortune in a venture that was not warranted by his financial condition. If he had kept his money in safe investments at a low rate of interest, he would have had enough for himself and his family to live on during life, with a small but sure annual excess to be laid by under the law of mental magnetism stated on a preceding page which says that with the aid of magnetism every person may be better off financially every year of life.

Figure out these laws of mental magnetism.

Here is a man with sufficient capital to support himself and his family comfortably during life, with a yearly surplus to lay by for the satisfaction of doing it, and without a trace of greed. In his desire to win greater wealth, he ventures on a coal scheme, and finds himself deprived of half his income, and unable to live comfortably. He believed that if nothing was risked, nothing would be won; but mental magnetism says that if nothing is risked nothing will be lost. The situation we have descrbed has been experienced millions of times; and men have gone down to the grave with broken hearts because of their greed. Coal mines, gold mines, copper mines, silver mines, oil wells and countless other allurements have brought this disaster to investors who have sought to follow in the footsteps of successful men.

Here is another law of mental magnetism. We have said that such laws are numerous, and that a few of them will meet us in this work, but they in fact are almost unlimited, and have required the publication of a very large work to teach and explain them, which work the author has dedicated to the students of the present work. We must include at this place one of the most potential of such laws as far as guidance to investments is concerned. It is this: Any stock or bonds in any get-rich concern that people are solicited to buy, if one-tenth as valuable as claimed, will be quickly absorbed by men of wealth. They never go begging. There is too much money now invested at three percent interest and less to remain there if anything of real worth is to be had in place of such holdings.

Let us look at the manner in which a man who has been once victimized, falls a second time into a trap when the bait has been changed.

The man who bought the shares in a worthless coal corporation, locked them up in his safe where they lay for a few years when a very impressive gentleman called upon him, and asked if he was the owner of shares in that company. He was, and he emphasized the fact with the usual language. The visitor, unruffled, calm as a summer pond in a dead wind, smooth and convincing, merely remarked that the company was about to begin operations as a great vein had been discovered much larger than the first, and a syndicate of well known capitalists proposed to buy enough of the outstanding shares to control the re-organization. But if they could not get a majority of the stock, they would drop the matter. He was soliciting options at a price that, was about double what this victim had first paid for his shares. Would he make an option at those figures? Yes. No delivery was to be made, nor any certificates passed; merely an agreement to sell at a very attractive figure.

That evening this man was in a jolly mood. Life had turned roseate again. In the course of time a letter that, was typed on an engraved letter head, with many names of officers having offices in a suite of rooms in a great building in a great city, was delivered to him saying that the deal might not be consummated, as it was impossible to get enough stock to control a reorganization; for holders, hearing the good news, were seeking even higher prices. Also a rival syndicate was bidding more money for the shares. A few days later another man of impressive talking powers called, and stated that he represented the rival syndicate, and offered fifty percent more for the coal shares. The prospective victim said that he had given an option to the first syndicate; but the stranger informed him that the option had a time limit which had expired. While this conversation was going on, there came a wire from the first visitor, asking that the option be extended for a month under a promise of still better prices. Wishing to be safe the man decided to extend the option. The second visitor went away muttering his disappointment.

The mind of the victim was asleep.

In a few days the first visitor returned, and said that his syndicate needed only a small block of shares to have control; that a certain man held just enough of this stock to meet the requirements; but could not be given any information from the syndicate; his shares must be bought by some stranger, and were for sale at the price paid plus interest, which was fair all around. This small block, added to the block already held by the victim, would complete the deal; and a contract was brought on signed by the officers of the syndicate agreeing to pay for both blocks of the stock, if the victim would agree to buy the second block. Seeing the opportunity to recoup his former losses and to add materially to his capital, the man did enter into this agreement, and did in fact buy the second block of stock, which nearly depleted his remaining capital. But after the purchase, he found himself in possession of two blocks of worthless stock, and never heard again from either syndicate; nor could he find the office building in which the first one claimed to have a suite of rooms. The bait had been changed, and he fell twice into well laid traps.

Had this man been a student of personal magnetism, he would not have fallen into either trap; nor would he have been compelled to face old age broken, disheartened and dependent on the charity of others.

This experience is being repeated times without limit; and even we write we are sure that there are millions of men and womenwho arc enduring the pangs of regret and suffering as the result of the greed of others who have made use of their greed in order to rob them of the savings of a lifetime.

Merchants who succeed in their lines of business by the use of magnetism do not find it necessary to appeal to the greed of the people from whom they seek their profits. Every appetite is a substitute for magnetism, and seeks the same ends, but by methods that are not worthy. Greed is an appetite that takes in bait, and this fact is known to crafty merchants. The bait is often promises of bargains whereby things that formerly sold for a high price can now be had at a great reduction. Nearly all the world consists of bargain hunters. Then the lopping of a cent, or ten cents, is another bait. Ten dollars by a psychological process seems much higher than $9.99. This is a bait, but no business man who possesses magnetism makes use of any bait whatever, if it appeals to the greed of his patrons. Coupons are another form of bait, and it is safe to say that their use indicates lack of magnetism. Window dressing with supposed bargains is still another form of the same method. Then there are fire-sales, moving sales, going-out-of-business-sales, lease-expired sales; to say nothing of other appeals to the greed of people; all seeking to win by this influence. The persons who give heed to such offerings are in a mental cloud, like the man who always insisted on a shading off of everything before he would part with his money, and who refused to take the six o'clock train for New York until the station agent, in a moment of compromise, assured him that it came in at 5.59. It is not that the baits are not good ones, or the offerings worth the prices asked; but the injurious part of the matter lies in the willingness of people to be influenced by appeals to their greed. Any wrong kind of influence is hurtful to a person seeking the complete independence of personal magnetism. This coupled with the fact that it clouds the mind, makes it a doubly injurious influence.

Personal magnetism brings complete independence of all attempts to take advantage of the judgment or will power.

We do not believe that any person who has read this lesson will allow the mind to be clouded, or the will power deadened by the substitute for magnetism known as greed. It has been our work to teach the methods whereby unnecessary losses are avoided.